My name is Iffah (Syafiqah) Yusof. I wear multiple hats – content creating, idea making, risk taking, rhyme saying (to name a few).

Outside of my corporate job, I founded senisini (click me) and spend whatever remaining hours of my day experimenting around different art mediums (primarily painting and videos).

I’m drawn to human experience, mine and yours, the roots of community and the lacks of. I’m drawn to the ways we navigate the world around us, and I’m drawn to sharing with you the way I navigate mine. 

I hold a BSc in Psychology from the University of Warwick and a Masters in Management from the London School of Economics (LSE).

I also take pride in the fact that I think and act like a child – in that I am in constant vigour to know, learn and create more. I have also not lost the title of crybaby (crowned and awarded when I was in Primary School, about 18 years ago).